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Imaging Services: Time To Disrupt The Traditional Model And Unlock New Value

Imaging services are vital to both the mission and financial performance of hospitals and health systems—yet many health leaders worry, with reason, that they are not capitalizing sufficiently on imaging’s potential to drive care network access, consumer experience, ambulatory expansion, and clinical service line excellence.

Treating imaging primarily as a support function/cost center rather than a dynamic service line limits its growth potential and deprives the organization of a powerful tool for growth and value creation. With imaging services in high demand—the Advisory Board reports a 5-year growth potential of 5% to 11% in outpatient imaging1—the time is right for a renewed focus on market dynamics, cost structure, and ambulatory growth.

At the same time, there are headwinds...

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